Define the Meaning of "Logos

question 50

Short Answer

Define the meaning of "Logos."

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Definitions:

Netnography

Ethnographic research applied to internet and social media communications to better understand the group and individual members.

Sentiment Analysis

Often using computers and analytical techniques on words in postings, this type of analysis provides companies with information about how people feel about their products or services.

Geo-targeting

A marketing strategy that uses geographical locations obtained from a user's device to serve relevant content or advertisements to that user.

Online Marketing

The practice of leveraging web-based channels to spread a message about a company's brand, products, or services to its potential customers.