When a Large Multinational Company Adapts Its Consumer Website to Different

question 32

Multiple Choice

When a large multinational company adapts its consumer website to different cultures around the world, it may create all of the following except:

• A) direct and overt sentences, for low-context countries.
• B) emphasis on family and relationships, for collectivist countries.
• C) features promoting the products themselves, for individualist countries.
• D) pictures of people interacting, for high power-distance countries.
• E) explicit navigational cues, for low-context countries.

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Definitions:

Open-Market Operations

Purchases and sales of government securities by the Fed in an effort to influence the money supply.

Government Securities

Government securities are financial instruments issued by a government to raise funds from investors, promising to pay back the borrowed amount with interest, including bonds, treasury bills, and notes.

Fed's Purchase

The buying of securities or assets by the Federal Reserve to inject money into the banking system and stimulate economic activity.

Political Pressure

The exertion of influence by individuals or groups to achieve certain actions or policies from government or other authority figures.