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List the four characteristics suggested by McDonald to be considered a professional.
Financial Health
A measure of the financial stability and viability of an individual, organization, or economy, often assessed through factors like liquidity, debt levels, and profitability.
Market Share
The percentage of total sales or revenue within an industry generated by a particular company, indicating the company's strength in the market relative to its competitors.
Cost Efficiency
The optimization of resources to ensure the best possible output for the least amount of input, emphasizing minimal waste of resources.
Operating Objectives
Specific, measurable goals that an organization aims to achieve in its daily operations to ensure efficiency and success.
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