Examlex
Growth in sales volume precludes a shortage of funds.
Interest
A charge for borrowing money, typically a percentage of the borrowed amount, or intense curiosity or concern in something.
Awareness
The degree of consumer recognition of a product, brand, or issue, often as a result of marketing efforts.
Adoption
The act of beginning to use or accept something new, such as a product, idea, or behavior.
IMC Program
Integrated Marketing Communications program; a strategic approach that integrates and coordinates all marketing communication tools and sources within a company into a seamless program in order to maximize the impact on consumers.
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