Examlex
When a scientist wants to strengthen a theory, she can make predictions of measurable events. The theory becomes stronger when
All-benefits Approach
A marketing strategy that emphasizes communicating all the benefits of a product or service to potential customers to influence their purchasing decision.
Value Proposition
A statement that summarizes why a consumer should buy a product or use a service, highlighting the unique value it provides.
Resonating-focus CVP
A customer value proposition that strongly aligns with and appeals to the customers' needs and expectations, creating a significant impact.
Financial Viability
The ability of a business or project to sustain its operations and make a profit over time.
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