Responding Effectively to Rumours and Negative Information in a Social

question 61

Multiple Choice

Responding effectively to rumours and negative information in a social media environment requires companies to ________.

• A) respond to each and every rumour
• B) continually engage with stakeholders
• C) reply immediately and spontaneously
• D) limit their online presence

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Definitions:

Cohesiveness

The measure of the bond or strength of the relationships uniting the members of a group or team towards a common objective.

Pay Equity

The concept of ensuring equal pay for work of equal value, aimed at eliminating gender and other discriminatory pay gaps.

Common Identity

The shared traits, characteristics, or belonging that unites individuals within a group, fostering a sense of solidarity.

Group Attractiveness

The extent to which a group is considered desirable to join by potential and current members, often due to its prestige, goals, or relationships.