Harry Provides Computer-Based Solutions to Offices and Helps Them Reduce

question 78

Multiple Choice

Harry provides computer-based solutions to offices and helps them reduce their carbon foot print by reducing paper consumption.To expand his business,he is planning to send unsolicited proposals to a dozen offices.While doing this,he ________.

• A) should use the direct approach
• B) should avoid mentioning costs this early
• C) should keep the proposal short
• D) needs to convince his readers that a problem or an opportunity exists

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Definitions:

Risk Premium

The additional return expected by an investor for holding a risky asset rather than a risk-free asset, compensating for the extra risk.

Human Capital

The economic value of a worker's experience and skills, including factors like education, training, intelligence, skills, health, and other things employers value.

Financial Capital

Economic resources measured in terms of money used by entrepreneurs and businesses to buy what they need to make their products or provide their services.

Intellectual Capital

The intangible value of a company's assets such as knowledge, brand, reputation, and employee competence.