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If a strategic alliance is to function effectively,all parties involved must feel that they are being fairly treated.
Mass Media
Diverse media technologies that reach a large audience via mass communication, such as newspapers, television, and the Internet.
Face-To-Face Interaction
Direct communication between two or more individuals who are physically present with each other.
Stuart Hall
A British cultural theorist and sociologist known for his pioneering work in cultural studies and his contributions to the understanding of culture, identity, race, and media studies.
Empty Vessels
A metaphorical expression critiquing traditional education models where learners are considered to have no prior knowledge or insights.
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