Examlex
If a company sells its bonds at less than face value, the effective interest rate is
Semantic Priming
The process by which a preceding stimulus influences the response to a later stimulus, based on meaning.
Availability Heuristic
A mental shortcut that relies on immediate examples that come to mind when evaluating a specific topic, concept, method, or decision.
Prototypes
The most typical or best example of a particular category or concept, used in cognitive psychology to explain how people categorize information.
Attention-Deficit Hyperactivity Disorder (ADHD)
A neurodevelopmental disorder characterized by problems with focus, hyperactivity, and impulsiveness.
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