The Basic Business Model Shows

question 92

Multiple Choice

The basic business model shows:

• A)financing is used to generate revenue that is invested in assets that produce net income.
• B)financing is used to invest in assets that generate revenues that produce net income.
• C)revenue is produced from net income that is invested in assets to repay financing.
• D)assets are used to generate financing that produces revenue and net income.

Comprehend the criteria for successful market segments and the concept of segment viability.

Understand the concept of the evoked set in consumer decision-making.

Explain various target marketing strategies and their relevance to reaching noncustomers.

Describe the consumer buying process and the impact of marketing activities on consumer decisions.

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Definitions:

Ice Volume

The total amount of ice contained within glaciers, ice caps, and ice sheets, often measured to monitor the effects of climate change.

Planet

A large celestial body that revolves around a sun in a solar system.

West Antarctica

A region of Antarctica that lies west of the Transantarctic Mountains and is largely covered by the West Antarctic Ice Sheet.

Ice Shelves

Large platforms of ice that form where glaciers or ice sheets flow down to a coastline and onto the ocean surface.