Describe the Structure of the External Ear

question 2

Short Answer

Describe the structure of the external ear.

Identify the elements of the SELL Sequence and its effectiveness in sales communication.

Comprehend the importance of using evidence, such as proof statements, visuals, and persuasive communication techniques, in bolstering a sales presentation.

Recognize various persuasive propositions (e.g., autosuggestion, prestige, suggestive) and their application in sales scenarios.

Understand the role and structure of logical reasoning in sales presentations.

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Definitions:

Trial Balance

A bookkeeping worksheet listing the balances in each ledger account, used to verify that the sum of debits equals the sum of credits.

Credit Side

The side of an accounting ledger where increases in liabilities, equity, and revenue, or decreases in assets and expenses are recorded.

Debit Side

The left side of an accounting ledger where debits are recorded, typically indicating increases in assets or expenses and decreases in liabilities or equity.

Left Side

In accounting, this refers to the debit side of a double-entry bookkeeping system, indicating increases in assets or expenses and decreases in liabilities or equity.