You Are Conducting a Study on the Mate Preferences of College

question 19

Multiple Choice

You are conducting a study on the mate preferences of college students. You give your participants a list of 20 characteristics and ask them to indicate how important each characteristic is in a romantic partner, using the following scale (by circling a number that reflects their opinion) :
1 = Not at all important
2
3
4
5
6
7 = Extremely important
What method are you using to examine mate preferences?

• A) Ranking procedure
• B) Rating procedure
• C) Content analysis
• D) Percentile procedure

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Definitions:

Gross Profit

The income a business earns after subtracting the expenses involved in producing and selling its goods or delivering its services.

FOB Shipping Point

A term indicating that the buyer assumes responsibility for the goods once they are shipped by the seller; the buyer pays for shipping costs.

Physical Count

A method of inventory verification where actual items are counted to match the inventory records.

Ending Inventory

The value of goods available for sale at the end of an accounting period, calculated as the beginning inventory plus purchases less the cost of goods sold.