Based on Research by Goldstein and Colleagues (2008), Which of the Following

question 61

Multiple Choice

Based on research by Goldstein and colleagues (2008) , which of the following techniques would be most effective in getting hotel guests to reuse their bath towels?

• A) putting a sign in every room stating "Help Save the Environment" with a cute endangered animal on it
• B) having hotel clerks ask guests face-to-face to reuse towels
• C) offering a free breakfast to guests who reused their towels two nights in a row
• D) putting a sign in the room stating that that majority of guests in this room reuse the towel

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Definitions:

Time Value of Money

The concept that a sum of money is worth more now than the same amount in the future due to its potential earning capacity.

Present Value

The worth today of money expected to be received in the future or sequences of cash inflows, utilizing a specific return rate.

Compound Value

The future value of an investment, including the principal and the compounded interest over time.

Discount Rate

The interest rate charged to commercial banks and other depository institutions for loans received from the Federal Reserve's discount window. Alternatively, it can represent the rate used to discount future cash flows in present value calculations.