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Imagine You Are Trying to Convince Someone to Buy a Computer

question 65

Essay

Imagine you are trying to convince someone to buy a computer of brand X using what you know about the association between emotions and persuasion. Describe how you could create an advertisement or a store environment that would persuade individuals to buy your computer. More importantly, explain how your procedures would be persuading individuals at a psychological level. That is, how would individuals be processing your message that would lead to persuasion?


Definitions:

U.S. Bureau Of The Census

A principal agency of the U.S. Federal Statistical System responsible for producing data about the American people and economy.

Potential Market

The total possible demand for a product or service, considering all individuals who could potentially become customers.

Home Décor Shop

A retail business specializing in the sale of furnishings and decorative accessories for enhancing the interior of a home.

U.S. Census Data

Demographic, economic, and geographic information collected by the United States Census Bureau, used for various planning and research purposes.

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