As Service Companies Grow Larger and Make Increasing Use of Technologies

question 15

True/False

As service companies grow larger and make increasing use of technologies such as interactive Web sites and self-service equipment, maintaining meaningful relationships with customers becomes less significant of a marketing challenge.

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Definitions:

Microblogging

The activity of posting small pieces of digital content—which could be text, pictures, links, short videos—on the internet.

Writing Style

The unique manner or technique an author uses in their written expression, reflecting their personality or the purpose of their writing.

System Security

Measures and protocols implemented to protect computer systems and networks from theft, damage, or unauthorized access.

Length

The measurement or extent of something from end to end; the duration of an event or activity.