The Goal of Relationship Marketing Is to Gain Additional Customers

question 21

True/False

The goal of relationship marketing is to gain additional customers.

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Definitions:

Low Income

Refers to earning levels that are considerably lower than the national average, often resulting in financial constraints and limited access to resources.

Canadians

Citizens or residents of Canada, a country located in the northern part of North America.

Consumption

The act of using goods and services to satisfy personal or collective needs and desires, playing a central role in economic theories and the functioning of economies.

Basic Necessities

Fundamental requirements for human survival and wellbeing, including food, water, shelter, and clothing.