Instead of Organizing an Outside Lobbying Campaign, the Pro-Zinc Public

question 7

Multiple Choice

Instead of organizing an outside lobbying campaign, the pro-zinc public interest group Common Cents decides to focus on giving campaign contributions to legislators whose support they want. After giving maximum donations to the congressional delegation from another state, those legislators change their minds about a currency reform bill and vote to keep the penny, which is made from zinc. A competing interest group investigates and proves in court that these legislators only changed their votes because of the financial incentives provided by Common Cents. Common Cents's campaign contributions are an example of ________.

• A) special incentives
• B) selective incentives
• C) insider lobbying
• D) bribes
• E) a holdup

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Definitions:

Market Definition

Involves identifying the boundaries of a market both in terms of the product or service and the geographic area in which it competes.

Primary Industry

The sector of an economy involving the extraction and production of raw materials, such as farming, mining, and forestry.

External Marketing Environment

External factors and influences that impact a company's marketing strategy, including economic, political, social, and technological aspects.

Industry Analysis

An assessment that examines the market dynamics, competitors, and economic environment of a specific sector to understand its profitability and competitiveness.