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Managers who can easily become distracted by fighting the everyday fires of business and, in the process, ignore or postpone planning succumb to what is sometimes called
Expenses
Costs incurred during a period by a business or individual in the process of earning revenue.
Function
The specific role or activity for which something is used or responsible within a system, organism, or machine.
Gross Profit Margin
Gross profit margin is a financial metric expressed as a percentage that measures the financial health of a company by indicating the proportion of money left over from revenues after accounting for the cost of goods sold (COGS).
Sales
The transactions in which goods or services are transferred from seller to buyer for money or other compensation.
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