Match the Term with Its Definition

question 103

Multiple Choice

Match the term with its definition.
-A distribution system without intermediaries

• A)brand
• B)brand image
• C)brandmark
• D)brand name
• E)design patent
• F)direct channel
• G)indirect channel
• H)service mark
• I)trade dress
• J)trademark
• K)utility patent
• L)warranty

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Definitions:

Return on Investment (ROI)

Return on Investment (ROI) is a performance measure used to evaluate the efficiency of an investment, calculated by dividing the profit of an investment by its cost.

Last Year's

Refers to the figures, statistics, or conditions from the previous calendar year.

Turnover

The rate at which inventory or assets of a business are replaced or sold within a given period.

Year 1

The initial year of a time series or the first year of operation.