Match the Term with Its Definition

question 21

Multiple Choice

Match the term with its definition
-An interaction between a business and its customers

• A)80/20 principle
• B)customer database
• C)customer segmentation strategy
• D)evaluative criteria
• E)evoked set
• F)post-purchase dissonance
• G)recency-frequency-monetary analysis
• H)social classes
• I)touch point
• J)transactional relationship

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Definitions:

Valid Contract

An agreement that meets all legal requirements and is enforceable by law.

Contractual Capacity

The legal ability of a person to enter into a contract.

Legal Ability

Legal ability refers to the combination of knowledge, skills, and competence that enables a practitioner to effectively perform legal tasks and duties in compliance with the standards of the profession.

Contractual Relationship

A legally binding agreement between two or more parties that outlines the terms and conditions of their engagement.