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Presenting a business plan with a unique format could be a mistake because
Construct Validity
The extent to which a test measures what it claims to be measuring; it's about the accuracy of the operationalization of the variables.
Qualitative Research
A research strategy focusing on understanding concepts, thoughts, or experiences through in-depth collection and analysis of non-numerical data like text, audio, or video.
Ethnographic Study
A qualitative research method that involves the systematic study of people and cultures from within, through observation and participation.
Grounded Theory
A research method that involves constructing theories through systematic gathering and analysis of data, primarily used in qualitative research.
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