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question 42

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Spelling
-Select the term that is spelled correctly:


Definitions:

Buying Decision Process

Refers to the stages consumers go through before making a purchase, including problem recognition, information search, evaluation of alternatives, purchase decision, and post-purchase behavior.

Buying Decision Process

A series of steps a consumer goes through before, during, and after purchasing a product or service.

Prospective Buyer

A potential customer who has shown interest in a company's product or service and is considered likely to make a purchase.

FAB Selling Technique

A sales strategy emphasizing the Features, Advantages, and Benefits of a product or service to persuade potential customers.

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