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Which theory emphasizes that dreams play a role in consolidating the day's experiences in our memories?
Potential Buyers
Individuals or entities that have shown interest in purchasing a product or service but have not yet made a purchase.
Segments
Distinct groups of potential consumers divided based on various traits like demographics, needs, prioritization, or behavior in the market.
Similarities
Refers to the aspects or characteristics that are alike or comparable between two or more entities.
Segmenting
Segmenting, or market segmentation, involves dividing a target market into distinct groups of buyers with different needs, characteristics, or behaviors, who might require separate products or marketing strategies.
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