After Being Physically Aroused by His Daily Three-Mile Run, Martin

question 11

Multiple Choice

After being physically aroused by his daily three-mile run, Martin finds that he experiences stronger resentment if his wife asks for an unexpected favor and more intense romantic feelings if she kisses him. Martin's experience can best be explained by the

• A) two-factor theory.
• B) James-Lange theory.
• C) Cannon-Bard theory.
• D) adaptation-level phenomenon.

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Definitions:

Purchase

The process of purchasing products or services.

Dispose

The act of getting rid of something, typically something that is no longer useful or desired.

Psychographics

Psychographics involves the study of consumers' lifestyles, interests, attitudes, and values to understand their purchasing behavior.

Lifestyles

The aggregation of choices, behaviors, and attitudes by which individuals express their personal values, interests, and social identities.