Discuss the Three of the Four Main Types of Persuasive

question 242

Essay

Discuss the three of the four main types of persuasive techniques described in the textbook, and provide an example of each. Next, indicate which route to persuasion relates to these techniques, under the dual process model of persuasion.

---

Definitions:

Stock Repurchase

A corporate action in which a company buys back its own shares from the marketplace, reducing the number of outstanding shares.

Vertical Acquisition

A business strategy where a company acquires another company that operates in the production process of the same industry but at a different level, such as a supplier or distributor.

Building Supply Store

A retail establishment that sells materials and components used in the construction and maintenance of buildings and structures.