What Is the Duration of Iconic Memory

question 198

Multiple Choice

What is the duration of iconic memory?

• A) about 1 second
• B) 5 to 20 seconds
• C) several minutes
• D) potentially lifelong

---

Definitions:

Goods And Services

Goods and services are the products and activities that satisfy human wants; goods are physical items, while services are non-tangible activities or benefits.

Push Model

A business model in which the production process begins with a forecast, which predicts the products that customers will want as well as the quantity of each product. The company then produces the amount of products in the forecast, typically by using mass production, and sells, or “pushes,” those products to consumers.

Make-to-stock

A production strategy where items are manufactured for stock based on demand forecasts, rather than made to order.

Production Process

A cross-functional business process in which a company produces physical goods.