Demographic Segmentation Can Be Used to Divide the Market by Different

question 101

True/False

Demographic segmentation can be used to divide the market by different time periods of people's lives and different family situations.

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Definitions:

Elastic Portion

A segment of the demand curve where a change in price leads to a more than proportional change in quantity demanded, indicating high price sensitivity.

Price Inelastic

Describes a situation where the demand for a good or service is relatively unresponsive to changes in price.

Same Direction

In the context of relationships or trends, indicates movement or change that is parallel or congruent between two or more variables or entities.

Price Elastic

A term related to price elasticity, which measures the responsiveness of the quantity demanded of a good or service to a change in its price.