Carrie Tends to Purchase Various Brands of Bath Soap

question 32

Multiple Choice

Carrie tends to purchase various brands of bath soap.She has never been loyal to a specific brand;instead,she does a lot of brand switching.Carrie exhibits .

• A)brand familiarity buying behavior
• B)habitual buying behavior
• C)variety- seeking buying behavior
• D)dissonance- reducing buying behavior
• E)complex buying behavior

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Definitions:

Raw Materials

The basic materials from which products are made, typically not yet processed or used in manufacturing.

Finished Products

Goods that have completed the manufacturing process but have not yet been sold or distributed to end customers.

Labor Costs

The total expenditure incurred by employers to compensate employees, including wages, salaries, benefits, and taxes.

Contracted Labor

Work performed by individuals or companies who are not employees but are hired on a contract basis.