Examlex
Dissonance-reducing buying behavior typically occurs when a buyer sees little difference among brands but is highly involved with the purchase.
Karl Weick
An influential American organizational theorist known for his work on sensemaking, organizational behavior, and the process of organizing.
Nonprofit Organization
An organization that operates for the promotion of a certain cause or the well-being of a specific group of people, without profit being the primary aim.
Systems Theorist
A scholar who studies how different parts of a system interact with each other to constitute the whole system’s behaviours and properties.
Deviation-Amplifying Feedback
A process in a system wherein the output of one cycle of operations is increased in the next, leading to growth or change in the system.
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