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Define marketing planning.Briefly outline the major components in a marketing plan.
Total Asset Turnover
A financial ratio that measures a company's efficiency in using its assets to generate sales or revenue, calculated as sales divided by total assets.
Net Sales
The sum of sales income remaining after subtracting the value of returns, allowances for damaged or missing items, and discounts.
Acquired Assets
Assets obtained through purchase or merger, typically contributing to the owner's financial position.
Appraised
The process of estimating the value of an asset or property, often conducted by a professional appraiser.
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