All of the Following Are Strategies for Adapting Product and Marketing

question 95

Multiple Choice

All of the following are strategies for adapting product and marketing communications to a global market EXCEPT which one?

• A)straight extension
• B)product invention
• C)product adaptation
• D)external extension
• E)communication adaptation

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Definitions:

Corpus Callosum

A large band of neural fibers connecting the two hemispheres of the brain, facilitating communication between them.

Epilepsy

A brain disorder characterized by unexpected, repeated episodes of seizures, unconsciousness, or sensory disruptions, linked to unusual electrical activity within the brain.

Left Hemisphere

The half of the cerebral cortex that controls the right side of the body, often related to speech and logical reasoning.

Speech

The vocalized form of human communication, which is based upon the syntactic combination of items drawn from the lexicon.