Home Depot Offers "How- To" Classes for Do- It- Yourselfers,featuring

question 119

Multiple Choice

Home Depot offers "how- to" classes for do- it- yourselfers,featuring instructions on how to complete home improvement projects using products sold at its stores.This is an example of how Home Depot has differentiated itself through its .

• A)atmosphere
• B)services mix
• C)targeting
• D)product assortment
• E)segmentation

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Definitions:

Adaptive Thermogenesis

The process by which the body adjusts its basal metabolic rate in response to changes in environment or diet to regulate temperature and energy expenditure.

Diet

The sum of food consumed by a person or organism, which can also refer to a regulated eating plan to achieve a specific health- or fitness-related goal.

Burn Fewer Calories

A reduction in the rate at which the body expends energy, typically resulting in weight gain if caloric intake remains constant.

Hyperphagia

A medical condition characterized by an excessive hunger or increased appetite.