When Netflix Began Delivering DVDs Directly to Customers Through the Mail

question 103

Multiple Choice

When Netflix began delivering DVDs directly to customers through the mail instead of using a brick- and- mortar system,Netflix was following the trend of .

• A)disintermediation
• B)indirect marketing
• C)exclusive distribution
• D)selective distribution
• E)a franchise system

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Definitions:

MBO

Management by Objectives; a performance management approach where managers and employees work together to set, record, and monitor goals for a specified period of time.

Objectives

Specific, measurable goals that an individual or organization aims to achieve.

Accomplishing

The act of achieving a goal or completing a task successfully.

Procedural Justice

The perception of fairness in the processes that lead to outcomes or decisions.