Examlex
A stored procedure is a computer program stored within a database that runs to keep the database consistent when certain conditions arise.
Technology Adoption Life Cycle
A sociological model that describes the adoption or acceptance of a new product or innovation, according to the demographic and psychological characteristics of defined adopter groups.
Market Opportunity
A potentially favorable condition in the market that a company can exploit to grow its business or introduce new products.
Entrepreneur
A rephrased definition: A person who initiates and manages a business venture, assuming the risk for the sake of potential rewards.
Beachhead Market
The initial target market a company focuses on when attempting to launch a new product or enter new territory, aiming to establish a strong presence before expanding.
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