To Localize a Computer Program, All You Need to Do

question 37

True/False

To localize a computer program, all you need to do is hire a translator to convert it from one language to another.

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Definitions:

Social Branded Entertainment

Content created by or for brands that blends marketing messages with entertainment value, distributed through social media to engage audiences.

Social Games

Interactive games designed to be played on social networking platforms, promoting communal engagement and interaction.

Prolonged Period

An extended duration of time, often longer than expected or usual.

Symbolic Benefits

The intangible advantages that consumers perceive from purchasing and using a product, which relate to their needs for self-expression and social recognition.