Jason Has So Many Customers He Is Has Lost Count

question 19

Multiple Choice

Jason has so many customers he is has lost count of them. One of his employee's upset a loyal customer and Jason did not know about it. Jason could use some ________.

• A) ambush marketing
• B) viral marketing
• C) database marketing
• D) guerrilla marketing

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Definitions:

Negative Effects

The adverse outcomes or undesirable impacts resulting from a policy, action, or decision.

Computer Use

The application of computers to store, retrieve, transmit, and manipulate data or information.

Line Of Sight

The clear understanding employees have regarding how their individual efforts contribute to the achievement of organizational goals.

Health Hazards

Potential sources of risk that can cause harm to health, including chemicals, biological agents, physical factors, and ergonomics.