Which of the Following Statements Is TRUE of Identifying an Organization's

question 8

Multiple Choice

Which of the following statements is TRUE of identifying an organization's target audience in a social media information system (SMIS) ?

• A) Every social media user is the target audience.
• B) Only teenagers form the target audience.
• C) The identification of a target audience helps organizations focus their marketing efforts.
• D) A social media platform is used to identify the target audience.

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Definitions:

Socially Constructed Categories

Groups or classifications created by society that influence identity and social norms, such as race, gender, and class.

Symbolic Interactionism

A theoretical framework in sociology that emphasizes how individuals interpret and give meaning to social symbols in their interactions with others.

Social Learning Theory

A theory in psychology that suggests people learn new behaviors, attitudes, and norms through observation and imitation of others in their social environment.

Same-Sex Peers

individuals of the same gender with whom a person associates, often significant in social development and learning.