A(n) ________ Social Networking Service Like Yammer Can Be Used

question 102

Multiple Choice

A(n) ________ social networking service like Yammer can be used to provide managers with real-time feedback about how to resolve internal operational inefficiencies.

• A) enterprise
• B) media sharing
• C) microblogging
• D) polling

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Definitions:

Fraudulent Misrepresentation

A wrongful statement, action, or concealment, pertinent to the subject matter of a contract, that is knowingly made to damage the other party.

Sales Puffery

Persuasive words or exaggerated arguments made by salespeople to induce customers to buy their product. As long as such comments are reserved to opinion and do not misstate facts, they are not actionable as fraud, even if they turn out to be grossly in error. Also called puffery.

Bait-and-Switch

A deceptive marketing strategy where a seller advertises a product at a low price to attract customers, then persuades them to buy a more expensive item.

Cooling-Off Rule

A regulation that allows consumers a set period of time after a purchase to cancel a transaction, usually employed in sales made at home or locations other than the seller's place of business.