Examlex
Trade discrimination can occur even when imported and domestic products are treated the same.
Trial Closings
Sales techniques used to gauge a potential buyer's readiness to complete a purchase by asking hypothetical or suggestive closing questions.
Sales Presentation
A formal talk or demonstration aimed at persuading an audience to purchase a product or service.
FAB
Stands for Features, Advantages, and Benefits; a sales approach focusing on presenting the features of a product, its advantages over competition, and the benefits it provides to the consumer.
Marketing Plan
A comprehensive document outlining a company's overall marketing strategy, including marketing objectives, target markets, and tactics for achieving those objectives.
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