Examlex
The balanced scorecard perspective that addresses things that an organization needs to do well to meet customer needs and expectations:
Market Modification
Strategies businesses use to alter the perception or structure of a market to expand the potential customer base, which may include creating new use cases for products or targeting new demographics.
Innovation
The practical implementation of ideas that result in the introduction of new goods or services or improvement in offering goods or services.
Relative Advantage
The degree to which a new product or innovation is perceived as superior to existing alternatives, influencing its rate of adoption.
Bugchaser
An individual who purposely seeks to get infected with sexually transmitted diseases, particularly HIV, for various psychological reasons.
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