When It Appears a Crisis Is Imminent in an Organization

question 45

Multiple Choice

When it appears a crisis is imminent in an organization, the crisis management strategy should:

• A)provide internalizing information to build a positive public opinion toward the organization.
• B)shift from internalizing messages to instructing messages that tell the public how to respond to the crisis.
• C) intensify so that the affected publics know what to do.
• D) shift to adjusting messages intended to help people cope with the effects of the crisis.

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Definitions:

Long Run

Refers to a period of time sufficient for all factors of production and costs to become adjustable, often used in economic analysis to predict future trends.

Risk-Taking

The act of undertaking actions or making decisions that involve the possibility of facing undesirable outcomes.

Entrepreneurship

The activity of setting up a business or businesses, taking on financial risks in the hope of profit, characterized by innovation, strategy, and risk-taking.

Work Teams

Groups of employees who collaborate closely to achieve shared goals or complete projects.