_____ Are Assumed to Be Granted Willingly, So a Forceful

question 43

Multiple Choice

_____ are assumed to be granted willingly, so a forceful, accusatory tone is inappropriate.

• A)Persuasive claims
• B)Inductive claims
• C) Routine claims
• D) Relational claims

---

Definitions:

Psychographic Differences

Variations in consumers' lifestyle, values, and personality traits that affect buying behaviors and can be used for market segmentation.

Multicultural Marketing

Marketing strategies specifically designed to appeal to a variety of cultural groups within a society.

Value Consciousness

The degree to which consumers are focused on obtaining good value for their money when purchasing products or services.

Humility

A personal quality that involves a modest view of one's own importance and a respectful acknowledgment of the value of others.