Examlex
When calculating raw materials purchases, the starting point should be:
Milieu
The physical or social setting in which something occurs or develops; environment.
Plot Placement
A marketing strategy where advertisers integrate their products into the storyline of movies, TV shows, or other narratives to promote the product in a subtle, non-disruptive way.
Starbucks
A multinational chain of coffeehouses and roastery reserves known for its signature coffee drinks and café culture.
Transactional Advertising
Advertising strategies focused on directly driving sales or transactions, typically involving clear calls to action.
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