Which of the Following Activities Is Most Likely to Produce

question 11

Multiple Choice

Which of the following activities is most likely to produce an externality? A student:

• A) Eats a hamburger in the student union.
• B) Reads a novel for pleasure.
• C) Sits at home and watches T.V.
• D) Has a party in her room in the student hall of residence.

Acknowledge the role of context in influencing communication effectiveness.

Analyze the suitability of communication media for specific business needs.

Understand the ethical considerations in effective communication.

Recognize the importance of audience analysis in communication strategy.

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Definitions:

Generic Marketing Plan

A broad, adaptable marketing strategy framework that can be customized and applied to various types of products, services, or market conditions.

Stakeholders

Individuals or groups with an interest in or impact upon the performance and decisions of an organization, including employees, customers, shareholders, and communities.

Marketing Plan

A comprehensive document or blueprint that outlines a company’s advertising and marketing efforts for a specific period.

Financial Investment

The action of allocating resources, usually money, with the expectation of generating an income or profit in the future.