Eleanor Rosch Proposed the ______ Approach, a Theoretical View of Concepts

question 4

Multiple Choice

Eleanor Rosch proposed the ______ approach, a theoretical view of concepts that she considered superior to the classical approach.

• A) typicality
• B) prototype
• C) abstract representational
• D) weighted average

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Definitions:

Service Encounter

The exchange between a consumer and a service provider at the time a service is delivered.

Distribution Site

is a location or platform where products or services are made available to purchasers or end-users.

Inconsistency

The lack of uniformity or stability in actions, values, methods, measures, principles, expectations, or outcomes.

Customer Service Experience

The perception and feelings of a customer about the support and services provided by a company throughout their purchase journey.