Examlex
Interference in response due to inconsistency between the response and the stimulus is known as the Stroop effect.
Trial Close
A technique used in sales to ask a prospective customer a question that assumes the sale is going to be made, in order to gauge their readiness to purchase.
Close-Ended Question
A type of question designed to receive a specific, usually "yes" or "no," answer, limiting the extent of response.
FAB Sequence
Features, Advantages, and Benefits sequence used in sales and marketing to communicate the value of a product or service to customers.
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