A Focus Group Should Be Homogeneous in Terms of Demographic

question 63

True/False

A focus group should be homogeneous in terms of demographic and socioeconomic characteristics.

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Definitions:

Floating Object

An object in a document or presentation that can be positioned freely, independent of the document's text flow.

Mailing Address

The address to which mail is sent, including the recipient's name, street address, city, state, and postal code.

Letterhead

The top section of a letter or stationery, usually including a name, address, and a logo or corporate design, identifying the person or company.

Postal Code

A postal code is a series of letters, digits, or both, assigned to a postal address for the purpose of sorting mail.