Sales & Marketing Management's Annual Survey of Buying Power Provides

question 35

Multiple Choice

Sales & Marketing Management's annual Survey of Buying Power provides data to help you analyze each of your U.S.markets,whether they are cities,counties,metro areas,or states.What of the following information is also true of the Survey of Buying Power?

• A)It features statistics,rankings,and projections for every county and media market in the United States with demographic broken out by age,race,city,county,and state.
• B)It features information on retail spending;and projections for future growth in these areas.
• C)It features a unique measure of spending power that takes population,EBI,and retail sales into account to determine a market's ability to buy.
• D)All of the above are true.

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Definitions:

Clasts

Fragments of geological detritus, such as minerals and rocks, formed by weathering and erosion.

Unconformity

A geological surface that represents a gap in the geological record, often due to erosion or lack of deposition over a period of time.

Cleavage

In geology, the tendency of minerals to break along flat, parallel surfaces related to the arrangement of atoms within the mineral.

Anticline

A type of fold in the Earth's crust that is convex up and has its oldest beds at its core.