The Text Reports on a Research Project Which Used MDS

question 74

True/False

The text reports on a research project which used MDS to plot the perceived ethics of marketing research firms using a broad-based moral equity dimension (factor 1)and a relativistic dimension (factor 2).Based on the research,internal marketing research departments are perceived to be the most ethical on both dimensions.

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Definitions:

Religious

Pertaining to or connected with the belief in and worship of a superhuman controlling power, especially a personal God or gods.

Material Conditions

The physical and economic factors that determine an individual's way of life, including income, employment, and access to resources.

Medieval Europe

A historical period in Europe that lasted from the 5th to the late 15th century, characterized by feudalism, the manorial system, and the prevalence of Christian culture.

Astrology

A belief system that posits the positions and movements of celestial bodies can directly influence human affairs and natural events.