In Cluster Analysis,the Set of Variables Selected Should Describe the Similarity

question 66

True/False

In cluster analysis,the set of variables selected should describe the similarity between objects in terms that are relevant to the marketing research problem.

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Definitions:

Price Changes

Refers to variations in the cost of goods or services over a period of time, often impacting consumer purchasing power and business profit margins.

Net Realizable Value

The estimated selling price in the ordinary course of business, minus any costs of completion, disposal, and transportation.